WIRI
Broadcast areaWausau-Stevens Point area
Frequency105.5 MHz
BrandingWiscountry
Programming
FormatClassic country
AffiliationsCBS News Radio
Marquette Golden Eagles
Ownership
Owner
  • Sage Weil and Michael Crute
  • (Civic Media, Inc.)
WFHR, WXCO
History
First air date
2003 (as KZZA)
Former call signs
KZZA (2003)
WUSP (2003–2008)
WRCW (2008–2013)
WLJY (2013–2021)
Call sign meaning
"Wisconsin Rapids"
Technical information
Facility ID85832
ClassA
ERP6,000 watts
HAAT85 meters (279 ft)
Transmitter coordinates
44°21′45.00″N 90°3′58.00″W / 44.3625000°N 90.0661111°W / 44.3625000; -90.0661111
Links
Website

WIRI (105.5 MHz) is an FM radio station broadcasting a classic country music format. Licensed to Nekoosa, Wisconsin, United States, the station serves the Central Wisconsin area. The station is currently owned by Sage Weil and Michael Crute, through licensee Civic Media, Inc.[1]

History

The station went on the air as KZZA on July 22, 2003. Three days later, the station changed its call sign to WUSP, and on March 5, 2008, to WRCW.[2] The call sign became WLJY on September 16, 2013.[3] with the format change from oldies as "Kool Gold 105.5" to an adult contemporary format as "Y105.5".[4] WLJY became WIRI on May 1, 2021.

Former logo as Y105.5 WLJY

On June 23, 2021, WIRI flipped to classic country as "Country Legends 24/7".[5]

On August 3, 2022, it was announced that Civic Media would acquire WIRI, along with sister station WFHR and its translator, W248DE.[6] The purchase, at a price of $886,000, was consummated on October 3, 2022.

References

  1. ↑ "WIRI Facility Record". United States Federal Communications Commission, audio division.
  2. ↑ "WIRI Call Sign History". United States Federal Communications Commission, audio division.
  3. ↑ "105.5 -WLJY Page".
  4. ↑ "WLJY Returns To Wausau". RadioInsight. Retrieved August 3, 2022.
  5. ↑ "Country Legends Go 24/7 At WIRI". RadioInsight. Retrieved August 3, 2022.
  6. ↑ "Civic Media Buys Two More; Launches Pair Of Liberal Talkers In Northern Wisconsin". RadioInsight. Retrieved August 3, 2022.


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