Zedge
Developer(s)Zedge
Initial release2003
Operating systemAndroid, iOS, Windows Phone, Web[1]
Available inEnglish
TypeContent Discovery Platform
Websitewww.zedge.net

Zedge is a content distribution platform that provides consumers with a way to personalize their mobile devices.

Services

The platform offers a variety of customization options, including ringtones, wallpapers, home screen app icons, widgets, and notification sounds.[2]

Amateur and professional artists can launch a virtual storefront in Zedge allowing them to market and sell their content to Zedge's global user base.

History

Zedge was founded by Tom Arnøy, Kenneth Sundnes, and Paul Shaw in Norway in 2003.[3] In June 2016, Zedge's parent company was spun off from IDT[4] as a publicly traded company listed on the New York Stock Exchange.[5] As of 2018 it has offices in Trondheim, Vilnius, and New York City.

In 2013, Zedge was recognized as one of Time's Best 50 Android Apps.[6] As of February 2, 2023, the Zedge app has been downloaded over 436 million times and has approximately 30 million monthly active users.[7] It has consistently ranked among the top 60 most popular free apps in Google Play in the US.

In recent years, the company has expanded its offerings with the launch of Shortz, a mobile app, in 2019.[8] In 2021, Zedge acquired online emoji encyclopedia Emojipedia.[9][10] In 2022, Zedge acquired photography and mobile gaming company GuruShots.[11]

In 2023, the site became unreachable for Russian users. Zedge reported a net loss for the third quarter of 2023, compared to a profit in 2022.[12]

References

  1. ↑ "ZEDGE™ Ringtones & Wallpapers - Windows Phone Apps+Games Store (United States)". Retrieved 2014-08-13.
  2. ↑ July 2020, Mike Williams 29 (2020-07-29). "How to download Zedge". Tom's Guide. Retrieved 2021-08-05.{{cite web}}: CS1 maint: numeric names: authors list (link)
  3. ↑ "About Zedge". Retrieved 2013-09-16.
  4. ↑ "IDT board suggests possible spinoff of subsidiary". Archived from the original on October 31, 2014. Retrieved 2013-09-16.
  5. ↑ Yenikalayci, Yunus (2016-06-14). "Recent Spin-Off Zedge: Precursor In Device Personalization". Seeking Alpha. Retrieved 2018-08-31.
  6. ↑ Newman, Jared (2013-07-01). "50 Best Android Apps for 2013". Time. Retrieved 2013-09-16.
  7. ↑ "ZEDGE - Everything you". Zedge. Retrieved 2023-02-04.
  8. ↑ "Announcing 'Shortz' Chat Stories by Zedge". www.accesswire.com. 3 December 2019. Retrieved 2021-08-05.
  9. ↑ Price, Rob. "Emojipedia, the internet's encyclopedia for emojis, just got acquired by phone software company Zedge". Business Insider. Retrieved 2021-08-05.
  10. ↑ "Zedge Acquires Emojipedia, the Leading Authority on Emojis". finance.yahoo.com. 3 August 2021. Retrieved 2021-08-05.
  11. ↑ "Zedge acquires GuruShots for $34.8M (NYSE:ZDGE) | Seeking Alpha". seekingalpha.com. 13 April 2022. Retrieved 2022-04-14.
  12. ↑ "ZDGE Earnings: Highlights of Zedge's Q3 2023 results | AlphaStreet". 2023-06-13. Retrieved 2023-09-16.
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