Daniel Wellington.
IndustryFashion
Founded2011 (2011)
FounderFilip Tysander
Headquarters
Stockholm
,
Sweden
OwnerFilip Tysander
Websitedanielwellington.com
Daniel Wellington Classic Watch on Glasgow Strap

Daniel Wellington is a Swedish brand founded in 2011 by Filip Tysander. Since its inception, Daniel Wellington has sold over 6 million watches; the company has gained this success through its digital strategy in social networks like Instagram. Headquartered in central Stockholm, the company's products are sold in over 25 countries.[1]

The watches are designed in Sweden, made in China[2] and use quartz movements made by Miyota, a Japanese company. The leather watches are made of Italian leather. Their "Classic" range of watches are named after British toponyms.[3]

In February 2017 Daniel Wellington was named the fastest growing private company in Europe.[4] The company made $230 million in revenue and $111.5 million in profit in 2016.[5]

See also

References

  1. ↑ "Dezeen Watch Store interview Daniel Wellington founder Filip Tysander". Dezeen Watch Store. 2014-04-04. Retrieved 2017-06-16.
  2. ↑ "How Daniel Wellington Made a $200 Million Business Out of Cheap Watches". Bloomberg.com. 2015-07-14. Retrieved 2017-11-06.
  3. ↑ "Classic" watches webpage Archived 2019-04-07 at the Wayback Machine on official Daniel Wellington website; last modified 2019. (Accessed 2019-04-07.)
  4. ↑ "Daniel Wellington the fastest growing private company in Europe — six Nordic rockets in Top 10". nordic.businessinsider.com. Archived from the original on 2019-01-04. Retrieved 2017-11-06.
  5. ↑ "Daniel Wellington just posted 1 billion in pure profit — and this guy gets all of it - Business Insider Nordic". 2018-10-20. Archived from the original on 2018-10-20. Retrieved 2022-10-16.
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