Exeed Automobile Co., Ltd.
Product typeDivision
OwnerChery
CountryChina
IntroducedSeptember 14, 2017 (2017-09-14)
MarketsChina
Russia and CIS states
Middle East
South America
Websitewww.exeedinternational.com

Exeed (Chinese: 星途; pinyin: Xīng tú; stylized in all caps) is an automotive division of premium sport utility vehicles introduced by Chinese automobile manufacturer Chery in September 2017.

History

The Exeed marque was introduced on September 14, 2017, at International Motor Show Germany in Frankfurt with the TX concept vehicle, a mid-size SUV wearing Chery badges.[1] The first Exeed-branded vehicle to be revealed is the Exeed LX concept revealed at Auto China on April 29, 2018, in Beijing.[2]

The first production Exeed model launched was the Exeed TX/TXL mid-size SUV in March 2019.[3] Next month in April at Auto Shanghai, a third Exeed concept vehicle was revealed, the E-IUV.[4] In October, Exeed launched its second production vehicle, the Chery Tiggo 7-based LX compact SUV.[5]

By the end of the year on November 22, 2019, at Auto Guangzhou, a concept vehicle, called the VX, previewing the brand's flagship SUV was revealed. The production Exeed VX full-size SUV was released in January 2020.[6]

In February 2020, it was announced that the Exeed TXL and VX would be sold in the United States by HAAH Automotive Holdings as the Vantas TXL and VX.[7] These models were planned to be launched in 2021.[8] In April 2021, the Vantas brand release date was pushed back to 2022 and it was announced that the first models would be exported from China to the United States.[9] However, later in July, HAAH filed for bankruptcy and the plans for Vantas and the company's other entry-level brand, T-GO, which planned to sell the second-gen Chery Tiggo 7, were abandoned.[10]

In April 2021 at Auto Shanghai, Exeed revealed the marque's fifth concept SUV, the Stellar, an electric mid-size SUV.[11]

Vehicles

Current models

Concept vehicles

  • TX concept (2017), a mid-size SUV previewing the production TX, badged as a Chery
  • LX concept (2018), a compact electric SUV
  • E-IUV (2019), a compact electric SUV
  • VX concept (2019), a full-size SUV previewing the production VX
  • Stellar (2021), a mid-size electric SUV
  • AtlantiX concept (2022), a mid-size SUV previewing the production Yaoguang

References

  1. Nedelei, Andrei (13 September 2017). "EXEED brand is Chery's answer to Europe". Drive Mag. Retrieved 29 October 2021.
  2. "Chery reveals the Exeed LX SUV/coupe". FormaCar. 28 April 2018. Retrieved 29 October 2021.
  3. "Chery EXEED TX SUV rolls off production line, to go on sale at the end of March". Gasgoo. 24 January 2019. Retrieved 29 October 2021.
  4. Tudose, Sergiu (18 April 2019). "Exeed E-IUV Design Concept Looks A Bit Too Far Into The Future". Carscoops. Retrieved 29 October 2021.
  5. "Chery's High-end EXEED LX Launches in Chinese Market, Price Starting at 125,900 yuan". ChinaPEV. 8 October 2019. Retrieved 28 October 2021.
  6. "挺实在的大个子 全新星途VX外观实拍". Auto Home (in Chinese). 1 January 2020. Retrieved 29 October 2021.
  7. Gauthier, Michael (10 February 2020). "Chery Is Coming To America In The Form Of The Vantas Crossover". Carscoops. Retrieved 29 October 2021.
  8. Mihalascu, Dan (20 February 2020). "China's Vantas Releases Preliminary Specs For U.S.-Bound TXL and VX SUVs". Carscoops. Retrieved 29 October 2021.
  9. Gauthier, Michael (21 April 2021). "Vantas Launch Pushed Back To Late 2022, First Models To Be Built In China". Carscoops. Retrieved 29 October 2021.
  10. Gauthier, Michael (19 July 2021). "HAAH Automotive Goes Bust, Abandons Plans To Import Chinese Cars To America". Carscoops. Retrieved 29 October 2021.
  11. Raspopov, Andrew (22 April 2021). "Exeed Stellar boasts an Ursa Major-inspired silhouette, little else". FormaCar. Retrieved 29 October 2021.
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