EZIOKWU
Mixtape by Odumodublvck
Released	6 October 2023
Recorded	2022-2023
Genre	Hip-hop Grime Drill Afropop
Length	38:31
Label	NATIVE Records Def Jam UMG
Producer	Odumodublvck & Teezee (exec.) Spykida Sholz Trill Xoe Ucee JohnWav Cross YDC IceBeatzz Jimohsoundz Deepaholiq Twitchpapiii Mo. Sounds
Odumodublvck chronology
The Drop (2022) EZIOKWU (2023)
Singles from EZIOKWU
"PICANTO" Released: 21 November 2022 "DECLAN RICE" Released: 24 March 2023 "DOG EAT DOG II" Released: 30 May 2023 "FIREGUN" Released: 30 June 2023 "MC OLUOMO" Released: 15 September 2023 "BLOOD ON THE DANCE FLOOR" Released: 5 October 2023

Eziokwu stylize in all cap EZIOKWU (Igbo: Eziokwu; English: Truth)^[1] is the fifth mixtape album by Nigerian rapper Odumodublvck.^[2] It was released on 6 October 2023 by NATIVE Records, and Def Jam, through UMG in partnership with The Native Networks. It was exclusively produced by Odumodublvck, and Teezee, with additional production from Spykida, Sholz, Trill Xoe, JohnWav, Ucee, Cross YDC, Jimohsoundz, Deepaholiq, Twitchpapiii, IceBeatzz, and Mo. Sounds. It features guest appearances from Amaarae, Blaqbonez, Wale, Bloody Civilian, Fireboy DML, Reeplay, Teezee, PsychoYP, Bella Shmurda, Cruel Santino, ECko Miles, and Zlatan. The mixtape’s cover art was created by Olaolu Slawn.^[3]

Background and promotion

On 31 August 2023, which was initially scheduled to be the release date of the mixtape. However, in the early hours of the date, he tweeted how deeply sorry he was to move the release date as he believed his fans were not ready for the truth.^[4] On 14 September 2023, he signed an exclusive deal with Def Jam Recordings in United States, before the release of his fifth studio mixtape album.^[5]

While speaking with Dazed about the name of his mixtape, Odumodublvck said: “Many musicians say, ‘My music is different,’ but is it different? My mixtape is the first time in the history of Nigerian music that an album has come in this form. It has highlife, Afrobeat, Afro-fusion, it has real hip-hop, and it has drill. I did this from scratch; it's me saying that ‘it’s me, I’m the truth.’”^[6]

On 16 October 2023, he spoke with Nandi Madida on the inspiration behind the Eziokwu on the Africa Now radio show, Odumodu said: “In as much as it’s a hip-hop album, it has a lot of Afrobeats elements to it, afro-fusion elements, it even has Ghanaian highlife. I try to make a project that has never been made before, or created before, in the history of African music. The sound has this, this, this, and that, but it still sounds like one body of work.”^[7] On 17 October 2023, he discussed the album with DJ Target on BBC Radio 1Xtra.^[8]

Critical reception

EZIOKWU received generally positive reviews from music critics. In a review for Pulse Nigeria, Adeayo Adebiyi said: “As an album, 'Eziokwu' is a compilation that captures Odumodublvck's recent success in the mainstream. While this is by no means his strongest body of work yet, the album needs to be examined for what it is; a compilation of tracks to service his early listeners as well as the newfound audience while preparing them for the beginning of his mainstream journey.”^[9] In a review for The Native, Dennis Ade Peter said “‘EZIOKWU’ is a proper encapsulation of what it means to believe in your own sauce, beyond the sake of hubris. He's worked hard and smart to get to this point, and he's relishing the spoils of success with an invigorated edge. The raps pound the earth and the melodies waft to the skies; the music is vibrant and varied, and the features are roundly brilliant. Most importantly, ODUMODUBLVCK is in total control while toggling his voice between aggressive rapper and melody bender. Talk about a man who can do both. In its assuredness, ‘EZIOKWU’ is a show of musical excellence.”^[10]

Commercial performance

EZIOKWU debuted at number 1 in Nigeria Top 50 Albums, with 8,130 equivalent album units; with 12.2 million on-demand streaming activity on the week of 6 October to 12 October.^[11]

Track listing

Charts

References